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Changelog

Follow new updates and improvements to Profound.

Simplifying multi-brand management in Profound

If you manage multiple brands (known as Assets in Profound) management just got much easier. We've updated the Assets page with a cleaner, more intuitive interface.

What's new:

  • Cleaner layout with better workspace organization

  • Owned Assets displayed prominently; competitors hidden by default

  • Visibility metrics and prompt counts now visible at a glance (7-day view)

  • Improved search across workspaces

What you need to do: Nothing! The update is live now. Your data and workspaces remain unchanged, just with a better look and feel.

Our new feedback portal is now live

Have a feature request? Running into a bug? Want us to explore an integration? Now you can easily let us know. You will see a tab called Feedback next to Changelog. In that portal you can create a new post for our team to review. We look forward to hearing your feedback!

Profound adds query fanouts and enhanced citation analysis

Answer Engine Insights

  • Query fanout visibility: We are now capturing and visualizing the search query fanout for specific ChatGPT, Meta AI, and Claude queries.

    This allows you to understand the true queries that are generated when a web search occurs. This is helpful for having a more deliberate content strategy for your top prompts. Learn more about query fanouts in our blog post.

  • On-demand citation analysis: You can now trigger on-demand citation analysis for any page to confirm if your content or asset is mentioned - useful for verifying new placements or recently updated articles.

  • Citation page performance improvements: We refactored the citations page and improved latency and overall performance.


Prompt Volumes

  • Create multiple watchlists: Create and manage separate watchlists by product, campaign, or region. Teams can also view others’ watchlists within the org to stay aligned on shared monitoring efforts.


Workflows

  • Content creation improvements: Easily toggle between briefs and final drafts, while upgraded generation quality reduces hallucinations, strengthens internal linking, and enhances the deep research workflow.

New Prompt Volumes features available now

Yesterday we made a public debut of Prompt Volumes, formerly known as Conversation Explorer. Prompt Volumes is dataset architected for the age of Answer Engines, built on hundreds of millions of real, anonymized conversations. Prompt Volumes lets you see exactly what people are asking, where they’re asking it, and how those questions are changing over time.

Prompt Volumes has been accessible to Profound customers for the last few months, but we’ve recently made quite a few upgrades.

We are adding enhancements to Prompt Volumes everyday and are building a tool that will be essential for every modern marketer.

To use Prompt Volumes simply navigate to the Prompt Volumes tab in the left hand navigation panel.

Earlier updates