September 9th, 2025
New
Improved
Shipped at Profound: New content optimization workflows, alternative citation views, Reddit monitoring, and more 🚢
New ways to optimize content for AEO with Content Optimization
Previously, our Content Optimization feature let you optimize content by pasting in a URL. With this latest update, you can now optimize content even earlier in your workflow - with two new, more flexible options.
File upload: Upload documents in common formats to analyze content before it hits your CMS
Direct text input: Copy and paste draft content directly into Profound for instant optimization recommendations
Access: Click Workflows on the lefthand rail, and click the Optimize Existing Content tile
Improve earned media visibility with new Reddit Opportunities
Reddit Opportunities: A new category of Opportunities identifies and recommends Reddit channels and threads that your brand should engage with.
Access: Navigate to Workflows on the lefthand rail, and click the Opportunities tab
Updates to Answer Engine Insights
2D Citations Network Graph: A revamped version of the 2D citations visualization is now available, plus performance improvements to the 3D version.
Custom citation tagging improvements: Within tagging, you can now tag specific URLs (not just the domain), automatically track subdomains, and tag individual pages.
And/or logic for tags filters: Users can now switch between requiring all tags (AND) or any tags (OR) when filtering content.
Access: You can find all of these capabilities by clicking into Answer Engine Insights on the lefthand rail